Sonny Bill Williams has become one of the richest people in world rugby, and his net worth speaks for itself. Undoubtedly, one of the greatest rugby players ever, Sonny, lived a career chasing rugby greatness and also a big pay cheque.
Unlike most rugby players of his generation, who stayed at the same clubs for most of their careers, Sonny moved. Each move came with headlines and a better salary, and he pocketed a lot of money. This movement, from Europe, Japan, New Zealand, and Australia, also made him an internationally followed player.
SONNY BILL WILLIAMS’S NET WORTH
Besides the big contract he had during his playing career, Sonny also owned many dealerships. Having worked with top brands like Adidas (global deal), BMW, Powerade, and Rebel Sport, he made quite a lot off the field. Sonny had also been an ambassador for UNICEF and had made a lot of money.
On top of that, Sonny Bill Williams has become a powerful and highly rated public speaker. He leads many tours worldwide, inspiring young athletes and even professional teams.
Since his retirement, he has been a rugby pundit, making appearances on television and documentaries. Besides rugby-related incomes, Sonny is also a businessman and the founder of Sonny’s Eats, a restaurant.
On top of these, Sonny Bill Williams owns several expensive luxury vehicles. He also shares videos in his beautiful house, and it looks expensive.
Combining all these sources, Sonny Bill Williams’ 2026 net worth is estimated at around $23 million.
READ MORE: Inside Richie McCaw’s 2026 Net Worth: Cars, Mansions, Investments and Luxury Lifestyle